Posts tagged ‘Must’

January 9th, 2015

Your Audio Visual Equipment Cannot and Must Not Travel With You

Article by Emmanuelle Gomez

Your Audio Visual Equipment Cannot and Must Not Travel With You – Technology – Gadgets and Gizmos

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Dragging your audio visual visual equipment along with you on a business trip is not a very good idea. If you still are not aware of this basic fact, then you would have to read the rest of the article. If you already do, it’s best that you still read on. After all, there might be things in here that you might have missed knowing.

Ever heard of people telling you to “travel light” when you are about to leave the town for a couple of days? This statement is more than a suggestion. It is actually another way of telling you that a heavy baggage could and would turn into major stressors all throughout the trip. It is needless to say that audio visual equipment are heavy. Aside from the weight though, you have to remember that these are fragile objects and you would have to make sure that they are properly stacked and stored throughout your travelling duration. If you would be stubborn enough to still bring expensive and weighty equipment with you because they are too important to leave behind, then you would have to be ready to suffer the consequences. You sure can be extra-careful in handling the equipment but you wuold probably not enjoy the entirety of your trip if you have to think about the security of your equipment all the time.

You have to know that you can always travel without your equipment, no matter how important they are supposed to be. Before you go all busy packing up your AV equipment, it’s good to consider other options. There happens to be a lot of audio visual products rental facilities that offer affordable rental packages that could include advanced PC technical support whenever and wherever you need it. The quality of equipment would also be none of your concern at all as service providers constantly make sure that you are able to get access to top-quality gadgets and devices.

With the computing and audio visual technology and its advancements vastly looming in on us, access to equipment is also becoming easier and cheaper by the minute. With technology products rental service providers largely growing in numbers, businesses and organizations alike are now entitled to make use of important office IT equipment right when and where they need them.

About the Author

A content writer for TR Vidcom, Emmanuelle writes articles that discuss anything and everything related to IT equipment rental solutions.

Use and distribution of this article is subject to our Publisher Guidelines
whereby the original author’s information and copyright must be included.

Emmanuelle Gomez

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December 29th, 2014

A Book’s Marketing Must Not Be Hindered a Guide Writer Website

Article by Phyllis Zimbler Miller

Many book author websites hinder a book’s promotion because of either missing elements or elements that unnecessarily clutter the website. A book author website should do one thing: Convince the prospective book buyer to learn more about the book.

Here are problems that book author websites have that hinder a visitor’s interest in the book:

- Splash page that puts an extra click between the potential website visitor and the home page with the important book information (splash pages are no longer “in fashion” and should be eliminated)

- Home page that doesn’t clearly state front-and-center whether the book is fiction or nonfiction and what the book is about

- Home page and subsequent pages without a clear BUY THIS BOOK NOW button “above the fold” (before book authors having to scroll down the page)

- Not offering a free sample chapter to entice people to read more (in other words, buy the book)

- Not collecting email addresses to keep people informed of the author’s new writing developments (email marketing can be very effective for keeping connected with a book author’s fans)

- Photo or background art on home page that has nothing to do with the book and is confusing to the website visitor

If you’re a book author and your site has these problems, then correct them now in order to encourage your website visitors to stick around on your website and learn about your book.

In addition, another major problem for promoting books is authors who only have blogs with no websites:

The problem with only using a blog book authors to promote your book is that the nature of blog posts (the newest entry on top) makes it more difficult for a first-time website visitor to grasp what your book is about. A static home page with all the important book information clearly visible is a much better book marketing strategy. And then from the home page a visitor can click to the blog.

Of course, you want to engage in social networking to drive visitors to your website. And if you accomplish driving visitors to your website, you want to make it as easy as possible for people to be interested in what you have on offer.

You’ve spent so much time writing, isn’t it worth investing time in making your website an effective salesperson for your work?

book authors